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Author Archives: WillieeArmellini
IFPA 2022 Orlando Review
As the annual floral events continue, I was invited to attend the latest event presented by the International Fresh produce Association (formerly PMA /United Fresh). This event is huge due…
Read MoreBill Prescott returns to Sun Valley
Sun Valley Floral – For Immediate Release
Read MoreFloriculture International Magazine October 2022
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Read MoreFlorexpo 2022 Quito Ecuador
After a four year hiatus Florexpo 2022 opened its doors to a floral extravaganza that will not soon be forgotten. Here are some of the comments that I heard from…
Read MoreFlowersandcents.com is off to Quito for Expoflor 2022
Hope to see you there high in the Andes of Quito Ecuador. There will be news to report when I return, While I am gone I share with you here…
Read MoreBecky Roberts Interview Director of PMA now IFPA
Interview with Shlomo Danieli long time floral professional
SAF 2022 Annual convention Orlando Florida.
Flowers, flowers, and more flowers and then more flowers. Flowers are the lasting impression I have by attending this 137th edition of SAF’s annual convention. The design team was…
Read MoreFun n Sun 2022 San Diego.
Fun N Sun 2022 San Diego Ca. After attending so many floral conventions over my many years, I tend to want to rank them by comparing them to those I…
Read MoreFloriculture International Magazine September 2022
Flowersandcents heads to Sun N Sun in San Diego.
There is a whole lot of things going to happen at this fun event. Education, networking, interviews with Sahid Nahim of New Bloom Solutions and many industry notables. If you…
Read MoreInterview with Castle Haynes Farms in North Carolina
Flowersandcents.com had the opportunity to interview Mark Hommes co owner of this important flower farm on the Delta in North Carolina.
Read More2022 floral sales cool off
2020 Floral sales: Not to be compared to the summer of 2021. It is just too hot everywhere so flower sales are slower, (actually the “old normal” for summer.) The…
Read MoreInterview with Rene Van Rems Floral Designer Extraordinaire
Floraculture International Magazine July/August 2022
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Read MoreNew Bloom Solutions speaks with Stellar Bouquet
Troubles in Quito
Troubles in Quito continue: Here is what an Importer told me: Situation is worsening They are making it more and more difficult to pass on the roads, they are going…
Read MoreFloriexpo 2022 Miami Review
Wow! What a difference a year can make. Last year this show seemed domed as covid prevented nearly all big store buyers from attending. That in turn led to many…
Read MoreFloracuture International Magazine June/July edition
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