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I have to admit that I have not paid very much attention to this major floral event called the Rose Parade in Pasadena Ca. Of course I knew it existed…
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Author Archives: WillieeArmellini
Hacked and held for ransom
What happens when one day, you try to log onto your company computer and nothing works. You are only left with a message on your screen advising you to make…
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Mel Schwanke passes
For immediate release- Mel Schwanke AAF, Past President of the Society of American Florists, and Recipient of the SAF Floriculture Hall of Fame Honor passed away at his home in…
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Freight issues continue
It appears that the cargo airlines are using their planes to haul Christmas items and leaving some flowers behind. Not all importers that I spoke to are having these problems…
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What’s happening in floral. Now!
Hello to all and I hope this update finds you well. Trucking issues are still a big part of the logistics discussions. All across the nation carriers are having difficulty…
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IFTF 2018 review. Vijfhuizen Netherlands
IFTF (International Floriculture Trade Fair.) Held 7,8,9 November 2018 For the first time since this show started years ago the parking lot overflowed. Four thousand parking spaces were not enough and…
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International Floriculture Forum 2018 Amsterdam
Hello from Amsterdam, or wait, I am back in Miami but still trying to sort out my time zones. Traveling through space and time zones can take its toll on…
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PMA 2018 Orlando review
What do you get when you mix a large produce show with a show full of beautiful floral displays? A beautiful show that you can eat your way around. Wow,…
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WFFSA 2018 distribution conference review
As I tickle my keyboard the 2018 Wffsa Distribution conference has come to an end. Once again held in Miami in October this show was a pleasant surprise since I…
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Agriflor and Flor Ecuador review 2018
High in the mountains of the beautiful city of Quito, the excitement building up for these two shows could be felt in the very thin air. A bit of…
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#FlowerTributeTour by Flowers of Colombia
Flowers of Colombia have made it their mission to remind us that flowers have a place in our daily lives as a means of self-expression. Flowers of Colombia by Asocolflores,…
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Alaskan Peonies, Scents make Sense when they make Cents
Alaskan Ponies; Scents make Sense when they make Cents When one thinks of Alaska many images come to mind. Gold mining, Alaskan crab fishing, a very cold desolate place, Northern…
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Two Dutch Breeders Merge
Two Dutch companies that have been active flower and plant breeders and propagators for more than 40 years, Florist Holland and HilverdaKooij, announced last week that they plan to merge….
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Petal it forward
Florists In 36 States Plan To ‘Petal It Forward’ On Oct. 24 by Society of American Florists Posted: Friday, August 31, 2018 at 3:47PM EDTAs of late August, florists in…
Read MoreDummen Orange on the move
The industry through the eyes of a newcomer “What I like most is the energy, dedication and passion in the industry. This is very unique”, says Noelia Mansilla, a newcomer…
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Long Hot Summer
The long hot summer has melted my eagerness to write about the flower business and even forced me to post an image of myself. However, when readers start sending…
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Ryan Black Of Jet Fresh Flowers gets recognized
Florist Review is about to release it’s 35 under 35 list of Floral industry professionals. Here is a sneak preview featuring Ryan Black. Congratulations to him and the other 34….
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Medellin Flower festival Pics
This August in Medellin will be quite colorful. olorful.
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Inside Flowerplus, China’s Flower Ecommerce Pioneer
Aaron Wang wants to bring a little touch of color and beauty to households across China. In the process, he wants to build an ecommerce giant and reshape the consumption…
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Ecuador Seeks Guinness World Record with Giant Rose Pyramid
It appears that they did it. Jetfresh Flowers has posted the best images that I have seen. So I invite you to see them. Click here
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