Sunshine Bouquet buys Esmeralda

[WillieeArmellini]

Dear Valued Customers, Suppliers and Partners,

On June 26, 2020 Sunshine Bouquet Company and the Esmeralda Group entered into a definitive agreement pursuant to which Sunshine Bouquet will acquire all the operations of the Esmeralda Group in Ecuador, Colombia and the United States.

The acquisition couples the best-in-class capabilities and strengths from both companies, including Sunshine Bouquet’s leadership position and expertise in the mass market  segment and Esmeralda’s innovative products, branding and well established network of wholesale distributors. This combination will create multiple synergies that will allow us to  even  better serve the needs of the entire spectrum of the fresh floral market in the United States and  beyond.

For us, it will always be about the customer. We strive to exceed your expectations by anticipating your needs and to provide you with optimal customer  service  and  superior products. All sales support, agreements and contacts for all entities of the Esmeralda Group remain unchanged, so please continue to use the same channels you have been using. We pledge our continued commitment to enabling your success and delivering the best quality flowers in the market.

Thank you for your continued support and trust.

 

 

John Simko

Sunshine Bouquet Company

 

Clarisse Ullrich

 

The Esmeralda Group

[Author]

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