Chrysal makes changes

[WillieeArmellini]

Chrysal International BV, Gooimeer 7, 1411 DD Naarden, P.O. Box 5300, 1410 AH Naarden, The Netherlands.
T: +31 (0)35 69 55 888, F: +31 (0)35 69 55822, E: info@chrysal.nl, http://www.chrysal.com

Miami, Fl – President of Chrysal Americas, Jim Kaplan, has decided to change roles within the
Chrysal organization, serving as Chairman of the Board in Chrysal Americas and Advisory Board in Chrysal International. Chrysal Americas introduces
Andro Mandakovic as General Manager of Chrysal North America who will be responsible for operations in the United States and Canada.
After 36+ flourishing years serving as President of Chrysal Americas, Jim Kaplan, has decided to change roles within the organization. After sharing this decision with his fellow Management Team in The Netherlands, it was decided that Jim would leave his day-to-day role of operations to his successor while
transitioning into a new area of responsibility.

Jim will serve as Chairman of the Board of Chrysal Americas which includes North, South and Central
America. He and his successor will work closely with clients to provide guidance in complex commercial
deals as well as long term strategic planning. Jim will continue supporting Colombia and Ecuador
commercially in close cooperation with Peter Vriends, CEO of Chrysal International. In addition, Jim will
serve as Chairman for the Advisory Board for Chrysal International.

“We are grateful for the legacy Jim leaves behind as the company is very strong, well-managed and has
an exciting future. We are also pleased that Jim has agreed to continue on with the organization while
sharing his knowledge and experience” – Peter Vriends, CEO of Chrysal International.
After a thorough selection process, Chrysal has selected a highly qualified successor who we believe
fits perfectly within our culture and brings complementary skills and experiences.
Chrysal is pleased to introduce Andro Mandakovic as General Manager of Chrysal Americas, who will be
responsible for operations of North America; USA and Canada. Andro’s new role will be effective as of
January 1, 2022.

Andro comes to Chrysal with an impressive record and ability to build solid partner relationships at all
levels, with experience in building teams and developing people. For the last 9 years, he was the
Country Manager for North America at Carozzi, an Agro-industrial, Consumer and B2B food industry
leader headquartered in Santiago, Chile. He was responsible for identifying strategic markets,
developing customer relationships, and creating opportunities for growth with consumers, retailers, and
private label manufacturers. Andro holds an MBA degree from the prestigious Northwestern
University’s Kellogg Business School in Evanston, Illinois and a MS degree in Marketing and a BS degree
in Business Administration from University Adolfo Ibanez in Chile.
Jim and Andro have been working together for the past months to assure a smooth transition as Andro
goes through the process of learning about CHRYSAL and our business.
Chrysal

Chrysal is a main driving force in the flower and plant industry and worldwide market leader in flower food. Whether you
News from Chrysal Americas

Chrysal International BV, Gooimeer 7, 1411 DD Naarden, P.O. Box 5300, 1410 AH Naarden, The Netherlands.
T: +31 (0)35 69 55 888, F: +31 (0)35 69 55822, E: info@chrysal.nl, http://www.chrysal.com
grow, transport, sell, or simply enjoy the beauty of cut flowers and potted plants in your own home, Chrysal has products to
keep them looking fresh for longer. Through more than 85 years of experience and innovation, a commitment to quality and
an on-going search for sustainable solutions, we aim to meet our customers’ needs – today and tomorrow. The result?
Flowers and plants that last longer, happy customers and, in the end, a more beautiful world. Chrysal. Nurturing beauty.
Note to editors, not for publication
For more information contact:
Chrysal Americas
Mimi Martinez Pacheco
786.489.1585 / mmartinez@chrysal.com

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