I have been writing about how the Mass Market floral industry has been doing better than their Wholesale counterparts, since the pandemic.
This should come as no surprise as the supermarkets were allowed to remain open while wholesalers, retailers and event planners were compromised by logistics, governmental regulations and self preservation
With that said I have been contacted by a few wholesalers that tell me their business is up and doing great. This is refreshing news, but I am not sure it reflects the overall wholesale industry.
I created a poll specifically for wholesalers to vote so we might get a better understanding of the industry as a whole. Please click the link and vote. No login or signup required. Your vote is anonymous.
Stay tuned to Flowersandcents.com as I publish more interesting interviews with floral industry professionals.
Thank you for your time.